Where You Belong: The Importance of Associations

In this episode, we are joined by Toma Kinville Ossian, Executive Director at Global Management Partners and Liz Anderson, Account Executive at Ewald Consulting to discuss the importance of associations as we near the end of 2023.

Takeaways:

1. Associations are important because the offer community. There is a group out there for just about every interest you could think of. Bringing these groups together increases that sense of community and improves industries.
Working within associations provides a feeling of service.

2. Service has shown to increase feelings of purpose, so it makes sense that Toma and liz both expressed feelings of fulfilment and joy working in this industry.

3. We should work towards increasing member value, ALWAYS. Toma explained that new technologies are always arising. Nowadays, it is very focused on AI. She said this will help the association management industry as it will free up space for us to be closer to our members.